Stylishly furnishing your house requires particular know-how in Georgia. The country is not home to many well-known interior decor brands, while ordering from abroad is usually expensive and logistically complex.
This story begins more than eight years ago with the tasting of a single glass of traditional wine at a family wine cellar in the village of Ateni, Georgia.
Four years ago, Paata Makhatadze decided to bring to life an old soviet-era nursery that used to produce millions of shoots. He, together with his partner Zurab Ghviniashvili, started his agricultural journey with a piece of equipment inherited from his father.
For years, Nino Giorgadze saw that women faced social and financial problems in her hometown of Gori, some 35 kilometres away from the unrecognized breakaway region of South Ossetia.
Entrepreneurs overwhelmingly drive the economy in Georgia. More than 99% of all firms in the country are micro, small, or medium enterprises (MSMEs), accounting for two-thirds of total private employment and more than half of total business sector turnover (source).